You probably hear this term almost everyday if you are an active blogger or on social media daily. Hash tag! Most of us are familiar enough with the basic function of hash tags. Think of hash tags as search topics for the message or article you are posting. But how can you use them to the best of your advantage to promote your blog? Here are some basic guidelines.
1. Hash Tags Aren't Just For Twitter. Twitter revolutionized the use of hash tags. But almost all social media outlets (Facebook is the exception) support and use hashtags. So, when you are using Instagram, Google Plus, and other social media, don't forget your hash tags! Hash tags increase your presence on social media and get you noticed. So, don't forget to use them. Furthermore, hash tags can also be used on blogging network sites, like Blog Her. When you are prompted to enter a "tag", you can add a hash tag to the topics you are inputting.
2. Hash Tags Help You Network. Hashtags are a great way to search topics you might be interested in or bloggers you may want to network with. For example, in the "Discover" tab of Twitter, you could enter a hashtag like #momblogger or #kids and see what comes up. You might discover bloggers you want to network with or topics to read about.
3. Hash Tags Increase Your Social Media Presence. People will find you easier if you use hash tags. Users on social media regularly search certain key hash tag phrases. Some even auto-follow or like when certain hash tags are used. Don't miss out on such an opportunity to be seen by users who would otherwise not know you exist.
4. Use The Same Hash Tags Regularly. While it's fun to have hash tags that contribute humor to what you are posting (i.e., #ineverknewathingabouthashtags), it's important to use hash tags over and over, as well as ones that are common to your genre. For example, beauty bloggers regularly use #bblogger in their posts. Such use not only builds a following, but they also get picked up by search engines. If you are unsure what a given hash tag stands for, you can always Google it to find out it's meaning.
5. Learn Hash Tag Days For Your Industry and Contribute Regularly. Hash tag trends are occurring all the time. Everyday of the week, it seems like there are hash tags that go along with that day. #MM (Mention Monday), #WW (Wordless Wednesday or Wedding Wednesday), #TBT (Throwback Thursday), and #FF (Follow Friday) are just a few, but they are big ones. Have fun with these! Put the spotlight on your favorite blogging friends or sponsors. Highlight an old blog post or photo for Throwback Thursday.
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